Cast Jude Law’s in your own Dior Homme ad campaign

Jude Law doesn’t have a patch on David Gandy (the Dolce & Gabbana model featured in a post below) but the Dior Homme online ad campaign is genius. It encourages users to edit their own version of the ad online, with the best submission being rewarded with a trip for two to the Bahamas.

Just stumbled across this on Corriere‘s front page so not sure if it’s an international campaign or not but loving the combination of creativity, interactivity and new technology. Pretty cutting edge for a fashion brand.

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