Getting ready start posting again after a hiatus due to exams, work and a month in Grenada (pictures and posts to follow). I’ve had to siphon off some content that I would normally have posted here onto a new blog – Marketing NGOs. I’m not quite happy with the name (nor the header image) but it’s search friendly so guess it’ll have to do until something better springs into my mind. If you’re interested here’s what it’s about:
This blog is about helping small NGOs to bridge the information divide. Through news, trends, comment and interviews Marketing NGOs aims to show small and start-up organisations how they can “make big promises; overdeliver” (thank you Seth Godin for that one).
It’s aimed at all those organisations out there who are forging social change, changing lives and delivering results but who just don’t have the time, resources or know-how to let the wider world know just what a great job they’re doing.
The goal of this site is to provide you with the inspiration, knowledge and confidence to use marketing and communications to shout a little bit louder and bring even more support to your cause.
About me? After more than a decade in media working for publications including The Guardian, The New Statesman, New Internationalist, and Rolling Stone (Italy) I left to launch a non-profit organisation. This site is a synthesis of my experience in media, as a director of a small organisation that needed to make its presence felt and it’s underpinned by the insight into the international development industry gained while studying for my MSc in Violence, Conflict and Development.